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VC Secrets What the Business Plan Books Dont Tell You
By William F. (Bill) McCready

VC Secrets: What the Business Plan Books Don't Tell You

By William F.(Bill) McCready, [http://www.VenturePlan.com]

Most business plan books and software do a thorough job of teaching you to describe your business from an entrepreneur's perspective, focusing on your product or service.

Unfortunately, if you wrote your plan in order to obtain funding, it's vital to write it from an INVESTOR's point of view.

HOW INVESTORS READ a BUSINESS PLAN

A potential investor will initially spend only 5 minutes with your plan. The following areas will be evaluated, each area taking about 1 minute!

1. Determine the characteri...
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