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Why Business Plans Dont Work And What To Do About Yours
By Michael Clark

I am often asked to assist with writing business plans. While a business plan is often needed when you are getting financing for your business, I find that most business owners don't find them very useful. Why not? Because usually they are written from a very long term frame (typically five years) and once they are written, they are put on a shelf and never looked at again. I'm going to suggest some ways that you can get more out of your business plan.

1) Review your business plan frequently. Business plans aren't meant to be static. They are mostly a long-term strategic tool, but to be effective you need to look at them regularly and update your strategies. How often? I'd s...
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